Discover the SMM mistakes
that are killing your sales
that are killing your sales
How to double leads without higher spend?
Request a free audit and find out where your budget is leaking
Up to 45% of the SMM budget goes to waste
*industry benchmarks by CreativeX, an analytics company
TOP 6 ways to fix this:
When you truly understand your customer, your creatives and offers speak to what actually matters to them.
That means more leads — without increasing your ad spend.
We uncover these insights through in-depth strategy sessions
That means more leads — without increasing your ad spend.
We uncover these insights through in-depth strategy sessions
Clear customer profile
Chaotic posting leads to inconsistent results. We build a clear funnel behind your content, guiding customers step by step —
from initial discovery to purchase intent
from initial discovery to purchase intent
A sale funnel instead of chaotic posting
Clear offers improve lead quality and build trust.
With a deep understanding of your customers and products, we create compelling offers.
Customers understand the value — and take action.
With a deep understanding of your customers and products, we create compelling offers.
Customers understand the value — and take action.
Offer that resonates
Guesswork wastes money and hurts conversion.
We test creatives and offers to find what works,
so you get more leads without spending more.
We test creatives and offers to find what works,
so you get more leads without spending more.
Testing instead of guessing
For business, real leads matter more than views. We optimize campaigns for leads and track conversions to improve performance.
Ads focused on leads,
not reach
not reach
Effective scripts turn leads into customers. We create scripts and responses that help you close more clients while keeping quality consistent
Lead communication scripts
TOP reasons why your social media is ineffective
Standard approach
The contractor has only surface-level understanding of your business and products
SMM budgets are being spent, but founders don't know exactly on what
Leads from social media exist, but there are few and too costly
Posting is chaotic, with no system,
focus on quantity over quality
focus on quantity over quality
SMM specialists focus on followers, likes, and reach
How we work
We conduct a deep-dive interview and thoroughly study your product, market, and a business
We align all the work with you and provide weekly reports with metric analysis
We select placement formats, test hypothesis, and optimize cost per lead
We optimize content and ads for the results and turn SMM into part of your sales funnel within 8 weeks
We transform your social media with one goal — driving leads
Sibmit a request for a free consultation, and we will contact you within 1 day
Our clients see 30−50% increase in leads from social media
Our clients see 30−50% increase
in leads from social media
in leads from social media
Our cases
Cosmetologist in Los Angeles
Before: few Instagram followers, zero views on Reels
After: x2 Instagram followers in 1 week, Reels reaching 1K+ views
What we did:
1. Developed a visual identity, Tone of Voice, and a content plan for the Instagram account; created a detailed customer profile
2. Produced a new package of video content
3. Redesigned the profile and refreshed the post and Reels strategy.
And we did all of this in just 2 days!
After: x2 Instagram followers in 1 week, Reels reaching 1K+ views
What we did:
1. Developed a visual identity, Tone of Voice, and a content plan for the Instagram account; created a detailed customer profile
2. Produced a new package of video content
3. Redesigned the profile and refreshed the post and Reels strategy.
And we did all of this in just 2 days!
Beauty Studio in Los Angeles
Before: 0 leads from Instagram
After: x2 Instagram followers in 2 months, up to 10 leads per week from Instagram
What we did:
1. Analyzed competitors and developed a unique selling proposition (USP) for the studio, created a client profile.
2. Developed a content plan by revising the content strategy and launched new formats: before/after posts, procedure guides, staff introductions. Created a series of highlights.
After: x2 Instagram followers in 2 months, up to 10 leads per week from Instagram
What we did:
1. Analyzed competitors and developed a unique selling proposition (USP) for the studio, created a client profile.
2. Developed a content plan by revising the content strategy and launched new formats: before/after posts, procedure guides, staff introductions. Created a series of highlights.
Digital services for individuals
Before: No Instagram account and 0 leads from social media
After: Instagram account with 6.5K followers and up to 50 leads daily
What we did:
1. Developed a visual identity, Tone of Voice, and a content plan for the Instagram account; created a detailed customer profile
2. Focused on video content, regularly posted Reels and client video testimonials
3. Launched influence marketing campaign with relevant bloggers
4. Set up and managed Paid Social campaign
After: Instagram account with 6.5K followers and up to 50 leads daily
What we did:
1. Developed a visual identity, Tone of Voice, and a content plan for the Instagram account; created a detailed customer profile
2. Focused on video content, regularly posted Reels and client video testimonials
3. Launched influence marketing campaign with relevant bloggers
4. Set up and managed Paid Social campaign
Wellness Clinic
Before: 0 paid service inquiries from social media
After: up to 15 service inquiries per week within 3 months
The clinic’s management gained a clear understanding of social media unit economics.
What we did:
1. Shifted the content focus to high-margin core services
2. Built a clear customer journey from social media to booking
3. Removed irrelevant content
4. Set up analytics and reports for leads, and bookings
After: up to 15 service inquiries per week within 3 months
The clinic’s management gained a clear understanding of social media unit economics.
What we did:
1. Shifted the content focus to high-margin core services
2. Built a clear customer journey from social media to booking
3. Removed irrelevant content
4. Set up analytics and reports for leads, and bookings
Multi location fitness brand
Before: less than 5 leads per week from social media
After: up to 70 bookings per week
What we did:
1. Developed a content plan and focused on video content
2. Developed Instagram funnel that didn't require staff involvement
3. Luanched lead generation campaign for trial workouts
4. Set up lead and sales analytics, and reporting
After: up to 70 bookings per week
What we did:
1. Developed a content plan and focused on video content
2. Developed Instagram funnel that didn't require staff involvement
3. Luanched lead generation campaign for trial workouts
4. Set up lead and sales analytics, and reporting
Our clients see 30−50% increase in leads from social media
Our cases
Cosmetologist in Los Angeles
What we did:
1. Developed a visual identity, Tone of Voice, and a content plan for the Instagram account; created a detailed customer profile
2. Produced a new package of video content
3. Redesigned the profile and refreshed the post and Reels strategy.
And we did all of this in just 2 days!
1. Developed a visual identity, Tone of Voice, and a content plan for the Instagram account; created a detailed customer profile
2. Produced a new package of video content
3. Redesigned the profile and refreshed the post and Reels strategy.
And we did all of this in just 2 days!
Before: few Instagram followers, zero views on Reels
After: x2 Instagram followers in 1 week, Reels reaching 1K+ views
After: x2 Instagram followers in 1 week, Reels reaching 1K+ views
Beauty Studio in Los Angeles
What we did:
1. Analyzed competitors and developed a unique selling proposition (USP) for the studio, created a client profile.
2. Developed a content plan by revising the content strategy and launched new formats: before/after posts, procedure guides, staff introductions. Created a series of highlights.
1. Analyzed competitors and developed a unique selling proposition (USP) for the studio, created a client profile.
2. Developed a content plan by revising the content strategy and launched new formats: before/after posts, procedure guides, staff introductions. Created a series of highlights.
Before: 0 leads from Instagram
After: x2 Instagram followers in 2 months, up to 10 leads per week from Instagram
After: x2 Instagram followers in 2 months, up to 10 leads per week from Instagram
Digital services for individuals
What we did:
1. Developed a visual identity, Tone of Voice, and a content plan for the Instagram account; created a detailed customer profile
2. Focused on video content, regularly posted Reels and client video testimonials
3. Launched influence marketing campaign with relevant bloggers
4. Set up and managed Paid Social campaign
1. Developed a visual identity, Tone of Voice, and a content plan for the Instagram account; created a detailed customer profile
2. Focused on video content, regularly posted Reels and client video testimonials
3. Launched influence marketing campaign with relevant bloggers
4. Set up and managed Paid Social campaign
Before: No Instagram account and 0 leads from social media
After: Instagram account with 6.5K followers and up to 50 leads daily
After: Instagram account with 6.5K followers and up to 50 leads daily
Wellness Clinic
Before: 0 paid service inquiries from social media
After: up to 15 service inquiries per week within 3 months
The clinic’s management gained a clear understanding of social media unit economics.
After: up to 15 service inquiries per week within 3 months
The clinic’s management gained a clear understanding of social media unit economics.
What we did:
1. Shifted the content focus to high-margin core services
2. Built a clear customer journey from social media to booking
3. Removed irrelevant content
4. Set up analytics and reports for leads, and bookings
1. Shifted the content focus to high-margin core services
2. Built a clear customer journey from social media to booking
3. Removed irrelevant content
4. Set up analytics and reports for leads, and bookings
Multi location fitness brand
What we did:
1. Developed a content plan and focused on video content
2. Developed Instagram funnel that didn’t require staff involvement
3. Luanched lead generation campaign for trial workouts
4. Set up lead and sales analytics, and reporting
1. Developed a content plan and focused on video content
2. Developed Instagram funnel that didn’t require staff involvement
3. Luanched lead generation campaign for trial workouts
4. Set up lead and sales analytics, and reporting
Before: less than 5 leads per week from social media
After: up to 70 bookings per week
After: up to 70 bookings per week
If social media users aren’t buying from you, they’re buying from your competitors
- 100M+ Americans buy products and services on social media
- On average, they spend $1,000 per year buying through social media
Purchases through social media are increasing by 35% year over year
Imagine how many clients you’re losing
Schedule a free consultation and learn how to start generating revenue from social media within 8 weeks
We turn your social media from a content platform into a sales funnel that doubles leads
We turn your social media into a sales funnel that doubles your leads
Fully managed social media tasks: from strategy to predictable sales
- Social Media audit
- Competitor analysis
- Strategy and content plan development
- Tone of Voice development
- Production of sales-driven content
- Account moderation and replies to the followers
- Weekly reporting
- Photo & Video
- AI content
- Illustrations
- Copywriting
- TikTok
- Creative development
- A/B testing
- Campaign management
- Influencer selection
- Content production
- Management
Driving clients from social media since 2018
Writes sales-driven posts and communicates with your followers
Engages the audience and warms it up
Manages all ad campaigns
SMM manager
peroformance marketer
Ann
Josh
Alex
project manager
I’ve spent 8+ years in digital marketing & SMM, working on 50+ projects across the US and Europe, from content management to leading an agency.
DonSky is drawn to brands that truly make a difference in people’s lives — that’s our core value
DonSky is drawn to brands that truly make a difference in people’s lives — that’s our core value
DonSky founder
Anessa
Oversees all processes and the project team
Ensures the goals are met
Oversees all processes and the project team
Ensures goals are met
Over 50 companies trust us to drive customer acquisition through social media
Start with a free consultation and learn how to boost your social media performance
You clearly understand the results of our work: weekly reports with budget analytics and performance mettics
How your report will look <ссылка>
How your report will look <ссылка>
We study your business, customers, and competitors.
We build a system that generates leads - not just reach and likes
We build a system that generates leads - not just reach and likes
We're always available and respond within 1 hour.
No disappearing, no waiting
No disappearing, no waiting
We’ve been working with social media for over 8 years
50+ satisfied clients confirm our expertise
50+ satisfied clients confirm our expertise
We take ownership of every project
Swipe or click to see next steps
Reporting
We provide weekly reports on key metrics.
At the end of each month, you receive a detailed report covering all work completed and results achieved.
At the end of each month, you receive a detailed report covering all work completed and results achieved.
Keep a finger on the pulse
We engage with your audience, answer questions, track performance daily, and optimize campaigns.
Posting & Campaign Launch
We consistently publish content and launch ad campaigns, testing ideas, optimizing budgets, and scaling high-performing strategies.
Content Production
We create posts and video content that drive your audience to take action, strengthen your positioning, and build trust — all based on data, testing, and audience behavior.
Content Plan & Posting Guidlines
We create a content plan aligned with your KPIs and sales funnel. We define topics, formats, and messaging that support your brand strategy and drive measurable results.
Brand Messaging Foundation for Social Media
We create a brand meaning matrix that supports your funnel at every stage. From key messages and tone of voice to specific content formats, you get a clear system that explains why this content drives results.
You receive a mind map with the meaning matrix to keep and use.
You receive a mind map with the meaning matrix to keep and use.
Social Media Audit
We conduct a thorough audit of your current social media, analyzing content, lead generation, and engagement.
We also review your competitors to identify gaps and opportunities.
You receive the full audit and competitor analysis to keep.
We also review your competitors to identify gaps and opportunities.
You receive the full audit and competitor analysis to keep.
Deep business immersion through deep-dive interview
We conduct 2+ hour strategy session. Ask 50+ questions about your business, product, and market. We define your target audience, uncover key pain points, and identify what drives your customers. we audit your social media and analyze competitors.
You receive a document with all insights and answers
You receive a document with all insights and answers
8
Reporting
7
Keep a finger on the pulse
6
Posting & Campaign Launch
5
Content Production
4
Plan & Guidelines
3
Messaging Foundation
2
SMM Audit
1
Deep-dive Interview
We take ownership of every project
Swipe or click to see next steps
Reporting
We provide weekly reports on key metrics.
At the end of each month, you receive a detailed report covering all work completed and results achieved.
At the end of each month, you receive a detailed report covering all work completed and results achieved.
Keep a finger on the pulse
We engage with your audience, answer questions, track performance daily, and optimize campaigns.
Posting & Campaign Launch
We consistently publish content and launch ad campaigns, testing ideas, optimizing budgets, and scaling high-performing strategies.
Content Production
We create posts and video content that drive your audience to take action, strengthen your positioning, and build trust — all based on data, testing, and audience behavior.
Content Plan & Posting Guidlines
We create a content plan aligned with your KPIs and sales funnel. We define topics, formats, and messaging that support your brand strategy and drive measurable results.
Brand Messaging Foundation for Social Media
We create a brand meaning matrix that supports your funnel at every stage. From key messages and tone of voice to specific content formats, you get a clear system that explains why this content drives results.
You receive a mind map with the meaning matrix to keep and use.
You receive a mind map with the meaning matrix to keep and use.
Social Media Audit
We conduct a thorough audit of your current social media, analyzing content, lead generation, and engagement.
We also review your competitors to identify gaps and opportunities.
You receive the full audit and competitor analysis to keep.
We also review your competitors to identify gaps and opportunities.
You receive the full audit and competitor analysis to keep.
Deep business immersion through deep-dive interview
We conduct 2+ hour strategy session. Ask 50+ questions about your business, product, and market. We define your target audience, uncover key pain points, and identify what drives your customers. we audit your social media and analyze competitors.
You receive a document with all insights and answers
You receive a document with all insights and answers
8
Reporting
7
Keep a finger on the pulse
6
Posting & Campaign Launch
5
Content Production
4
Plan & Guidelines
3
Messaging Foundation
2
SMM Audit
1
Deep-dive Interview
Want to get started right now?
Fully managed social media tasks: from strategy to predictable sales
16 pieces of high-converting content — enough for a month of posting
8 static posts: design, copywriting
8 short videos (reels/shorts/TikTok): ideas, scripts, filming, editing
Done-for-you content from the concept to ready-to-publish posts & videos:
You receive ready-to-post materials.
Basic Package
Business Upgrade Package
40 pieces of high-converting content for building a sales funnel and running ad campaigns
20 Stories: design
4 influencer posts: selection and placement management
4 ad campaigns* on Facebook/Instagram/TikTok: setup and management
*Ad spend for the campaigns is paid separately.
Full-service Social Media Management
8 short videos (reels/shorts/TikTok): ideas, scripts, filming, editing
8 static posts: design, copywriting
Got questions?
We've got answers
We conduct a deep-dive intwerview with every client. It lasts 2+ hours, during which we cover 50+ questions about your business and services.
Content production is fully handled by our team.
We don’t just write posts — we manage the entire process.
With the Business Upgrade package, video production is included
We don’t just write posts — we manage the entire process.
With the Business Upgrade package, video production is included
We recommend using services as a complete system - content creation, account management, and paid advertising.
This approach significantly increases the number of leads from social media and helps grow your audience.
This approach significantly increases the number of leads from social media and helps grow your audience.
Got questions?
We've got answers
We conduct a deep-dive intwerview with every client. It lasts 2+ hours, during which we cover 50+ questions about your business and services.
Content production is fully handled by our team.
We don’t just write posts — we manage the entire process.
With the Business Upgrade package, video production is included
We don’t just write posts — we manage the entire process.
With the Business Upgrade package, video production is included
We recommend using services as a complete system - content creation, account management, and paid advertising.
This approach significantly increases the number of leads from social media and helps grow your audience.
This approach significantly increases the number of leads from social media and helps grow your audience.
